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Trade Show Display Logistic: Tips To Ensure That The Show Goes On No Matter What The Facility Offers

Conventions are a golden opportunity to promote your company and its products, no matter its size, scope, or focus. With the right presentation and an enthusiastic crew, a trade show display is undoubtedly one of the best investments your company can make. All manners of companies and products have made it big, or simply been discovered, thanks to their trade show exhibit. Unfortunately, the facilities are as widely varied as the companies and products that the attendees present and purchase. To ensure a successful event, it’s vitally important that you come prepared for anything.

Easy Steps To Prep Your Trade Show Exhibit

As cliche as it is, duct tape is the best tool in any presenter’s toolbox. Duct tape is perfect for securing materials, of course, but it also comes in handy for keeping everything organized and safe around your banner stands. Use it to keep cords organized and tucked away – the last thing you want at an advertising function is a lawsuit over a tripping hazard. Equally importantly, a roll of duct tape is your constant ‘in a pinch’ solution.

If you discover at the last minute that your trade show display is missing a key component like a bolt, or that your trade show exhibit was damaged in transit, just pull your trusty roll out and your problem is solved. At any given event, something is bound to go wrong, and when it does, odds are good that a roll of duct tape will make the difference between major crisis and quick fix. Certainly it’s not a permanent solution, but ensuring that your show goes on is the important part.

Electricity Guarantee For Your Trade Show Display

Even in the age of wireless broadband, some convention centers are better equipped for their function than others. Whereas one facility has plentiful outlets at every station, another may scarcely have permanent lighting. To deal with this vast variation from one building to the next, there are a few simple steps you can take to prepare yourself. Nearly as important as duct tape are extension cords, because without power, your operation is out of commission. It doesn’t matter how effective your video is if you can’t get power to the television!

Lighting Your Banner Stands

It’s also important to bring your own lighting. A structure may have overhead lighting, but it may not be adequate, and it will most certainly vary in brightness, hue, and reliability from one location to the next. Even the best building provides illumination at an angle that is far from optimal. Overhead fixtures create pale colors, whereas direct lighting makes your banner stands shine, both figuratively and literally!

In addition, consider buying LED – Light Emitting Diode – lights rather than traditional incandescent or halogen lights, because they use less power. In addition to being better for the environment, this means you can do more with less power, which will make the difference between being crippled in an older facility and functioning as normal. Buying and deploying high quality lighting is easy and well worth the expense.

Trust In Your Toolkit

Duct tape, extension cords, and favorable lighting are all easy ways to ensure that your show always goes on. Their importance is easy to underestimate, but if coming prepared lets customers focus on your sales team and banner stands instead of wondering why everyone in your booth seems rattled and concerned, these supplies have paid for themselves.

Chris Harmen writes for Skyline, a leading Nashville trade show exhibit ( design company. Skyline provides high quality and durable banner stands to Nashville ( companies of all sizes.

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