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Top 4 Article Marketing Tips Every Marketer Needs To Be Geared With

So, you want to be at the top of Google? Yes, that is not the first time we heard that one. Today, every website owner wants to be at the top of Google and for good reason. The more visitors you get to your site, the more money you make – it’s as simple as that, but what is not so simple is getting at the top of Google. Basically, if you do not know what you are doing, then you’re not going to get on the top of that search engine, unless you are extremely lucky. Get ready for the top 4 article marketing tips that you can use in order to get to the top of that searching engine…

Tip Number One

The Title is Important – Many writers may overlook the title and simply put the first thing that comes to mind. Believe it or not, the title is the most important part of the article. Why? Because if the title is lame, not many people will click on it. The title should entice individuals to click further to read the content.

Tip Number Two

The First paragraph is the Second Important Part – Many individuals think the resource box or the “Bio Box” is important, but they fail to realize the first paragraph is much more than an opening to an article. You see, search engines tend to look at the first paragraph in order to determine what the articles topic is. For this reason, the first paragraph should contain the keywords and a keyword rich link, if possible. Honestly, once the title entices the reader to click on the article, the first paragraph will need to suck them into reading the rest of the content. If the first paragraph is not compelling to them, then they may exit the article and go elsewhere.

Tip Number Three

Article Suspense – Do you know what a good marketing technique is? Article suspense! If you use social media properly, it will help promote those newly published articles. Create a small “suspense” message related to your article and post it on your social media platform, such as Twitter. People will wonder what you are talking about and will want to click on the link. Yes, suspense, it gets all of us from time to time.

Tip Number Four

Write High Quality Content – The content you write should be high quality and it should not contain any grammar errors. The content should interest your reader and answer the questions they may have. If you are not good at writing, then you may choose to hire an individual or company who will write the content for you. The content you write should focus on your niche. For example, if you have a dog site, don’t write about article marketing or cats, write about dogs. You should never trick your readers into clicking on your site.

There are many other article marketing tips, but these are four of the most important tips. Follow these tips, properly place those keywords throughout the article and you should do good.

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