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Three Budget-Friendly Trade Show Displays That Still Maximize Event Impact

Trade show exhibits are an excellent way for organizations to effectively get the word out on what their business is all about. Whether setting up regional, industry-specific or even international events, trade show exhibits offer business owners an impressive list of benefits that other advertorial tactics just can’t touch. Even engaging in just a few trade show exhibits each year gives entrepreneurs the chance to strut their stuff, work the crowd and steadily add to their list of generated leads and networking opportunities. With such an extensive list of potential returns on investment, it’s easy to see why enterprising companies readily and proactively participate in these advertorial events.

Tradeshow Display: A High Ticket Item For Some Companies

Despite offering a wide range of positive results, some business leaders are quick to dismiss trade show exhibits as a viable promotional tool because they’ve deemed them “too expensive.” Yes, investing in trade show displays is just that: an investment. However, just like any marketing venture, there are always a variety of ways to effectively get the job done. If you’re currently considering engaging in marketing conventions but feel a bit apprehensive of the overall cost you’ll have to incur, you’re certainly not alone. However, understanding some key ways to curb spending on your business tradeshow display can help ensure that you don’t miss out on the key opportunities this tactic delivers and still remain as fiscally salient as possible!

Get Creative With Your Tradeshow Display To Keep Costs At A Minimum

Looking for a highly-customizable, visually-engaging exhibit that attendees can’t help but notice? You need a popup stand for your organization. Lightweight and extremely easy to transport, a popup stand allows companies to get creative with size and shape to ensure a one-of-a-kind, eye-catching final product. These smaller stands will not only cost less than their modular and inline counterparts, but will also save you money in shipping expenses as well for the ultimate wallet-friendly win/win scenario!

Still not quite ready to absorb the overhead required for a popup exhibit? No problem – your company may be an excellent candidate for a table top design. As the name implies, a table top stand rests on any flat surface like a counter or table. A reputable design team will allow for dual-sided printing to maximize your advertising opportunities. Most of these exhibits fold right up and are easily carried directly to the venue by your employees, meaning you can eliminate shipping expenses altogether!

A final (and extremely budget-friendly!) option for companies not ready for a popup or tabletop model is a customized banner stand. Today’s banner stands offer business owners virtually endless personalization options and can even include company logo, brand colors, graphics and marketing slogans. When combined with a simple table (which can be rented at most events) and a few chairs, banner stands can truly help an organization draw in the crowds.

No matter which economically-savvy option you choose, not only will you be able to save on overall expenses, your business is sure to be the talk of the showroom at the next event!

Skyline South Florida & The Caribbean offers business owners an extensive selection of Florida trade show displays ( and trade show exhibits in Fort Lauderdale that dominate the showroom floor! Want an innovative Miami tradeshow display for your next event? Contact Skyline now at!

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