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Article Marketing In The 21st Century

When an individual has a web page, they want nothing more than to be at the top of search engines like Google. When a page is at the top of Google, this means they will have higher chances of getting more traffic to their site and we all know what more traffic means… more money! This article titled “Article Marketing in the 21st Century” has been written to help you get to the top of Google.

Keywords- The keywords you choose are important. You need to find high traffic keyword/key phrases. In order to do this, you will need to do some research in order to find a keyword or phrase that has low to moderate competition in Google. Many prefer the keyword to be receiving anywhere from 700 to 1,000 hits each month. You could use the Google Keyword Tool in order to find the best keyword for your article. Whatever you do, make sure the keyword fits in with your niche.

Use an Authority Site – Once you have written the article, if you do not have a blog/site of your own to publish it on, you should go and publish it on authority site. Some good authority sites include Squidoo, ArticleBase and EzineArticles.

Original Content – The content you write should be original and have the keyword placed in the title and throughout the article. Personally, for article marketing, we like to place the keyword in the title, first paragraph, 2 times throughout the article and in the last paragraph. You should NEVER copy content from another site – this is a big NO. If you are not good at writing articles, you can’t skip over article marketing. You may choose to hire a company to help you.

Attractive Content – While you are writing those articles, we know that you are focusing on getting at the top of Google, but you also have to realize that people will be reading the articles. If you want your visitors to continue to come back to your site, you need to write informative and interesting articles.

Titles are Important – Think about it, if the title is not good, are you going to go and read the article or are you going to go to something that looks better? Many individuals will not click on a boring title. They believe that if the title is boring, the entire article will be the same way. So, when you write your content, make sure the title is interesting enough to persuade the reader to click on the article – it needs to really stand out from the crowd, but should never be misleading.

Numbered Lists – We have personally noticed that our readers prefer numbered lists. If there is a format you want to get started with in article marketing, it would be numbered lists. The “numbered list” included the popular “top ten list.”

Article marketing in the 21st century consists of relevant keywords, submitting to an authority site, original content, attractive content, good titles and from time to time, numbered lists.

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